Find a favorite player, listen to them a lot.  Try and sound like them.

Sounding like your favorite will be great practice.

From there you can branch out and start taking elements from other saxophone players.

You can try and phrase like one player, use the Afro-Cuban rhythms that another player tended to play and try and incorporate the classical influence you hear in another.

And you can take elements from other instruments and voices.

Miles Davis really loved the phrasing of Frank Sinatra.

It takes some time to create your own sound on sax and you need to really listen….